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Posts by Allyson Casey

About Allyson Casey

Allyson Casey leads Intuit's Influencer Relations program. She is located in the wilds of Maine and spends her days turning data and pie charts into plain speak and making sure she's connected with the vast community of influencers. You can follow Allyson on Twitter @IntuitAR
Data

Big Data: Not Just for the Big Guys

Trying to put a value on the power of big data is a bit like asking how many angels can fit on the…

12-18-2012 1-26-26 PM

Infographic: Sizing Up Big Data for Small Business

While most of the conversation related to big data is focused on big companies, what about the little guys? According…

BP_12-2c

Intuit Rates 100% on Diversity Index

For the eighth consecutive year, Intuit has been named among the best places to work based on its commitment to…

Click here to watch Jillian's interview: Joules Jewels Vintage

Weaving Through the Innovation Process

If you had to add up all the items on your daily task list how long would it be? Think…

9-18-2012 11-58-46 AM

What Makes QuickBooks Tick?

What do you get when you combine data, highly skilled third-party developers, open application programming interfaces – APIs for short…

fuzzy math

Innovating Away Fuzzy Payroll Math

In some cases, doing work by hand is both artful and desirable. A hand-crafted sailboat or handmade garment are both…

7-2-2012 11-53-21 AM

Leader of the Pack: Intuit Financial Services Takes Top Ranking

Take one cup of customer focus. Add a dash of design for delight. Rapidly test. Combine with online and mobile bank…

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Paperless Purchase Rewards A-Go-Go

With the explosive growth of smartphones, today’s mobile consumers expect their financial institution to deliver a wealth of information that…

4-25-2012 5-44-23 PM

No One-Trick Pony: Intuit’s a Stable of Innovations

It is one thing to think a company is innovative, and quite another to say it out loud. At Intuit’s…

3-2-2012 4-30-59 PM

Power to the People: Design for the Goldfish, Move like a Shark

It has been said that goldfish have a very short memory. What does this have to do with serving customers? Everything!…

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Power to the People: Be Where, or Beware

Last week we touched on the power customers wield in the age of digital experience and all things social, and…

innovation

Power to the People: Customers in the Catbird Seat

Who’s got the most influential voice when it comes to endorsing a product? The media? Product reviewers? Morning talk show…

WIMM One

Your Next Mobile Device: Will You Wear It?

Speculation is rife over the look and feel of the next must-have mobile device. Tablets took 2011 by storm –…

1-26-2012 10-10-21 AM

New Intuit App Connects Low-income Taxpayers to Overlooked Credit

It’s safe to say that everyone relishes the idea of finding the odd $5 bill found wedged under a couch…

Intuit Tax Online Mobile

The Coolest Accountants In Town

It’s no secret that Intuit’s SnapTax helps mobile savvy consumers file their taxes anywhere, anytime.  But did you know that Intuit…

12-2-2011 12-18-24 PM

“Show Me The (Mobile) Money”– A Case Study in Monetization

In this week’s Predictions Webcast, IDC’s Chief Analyst Frank Gens declared 2012 the year “Mobile Wins,” meaning we’ll see tablets and smartphones handily…

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From the Horse’s Mouth: Analysts’ View of Intuit Mobile Offerings

Industry analysts are weighing in on Intuit’s new mobile offerings after visiting the company’s Mountain View campus a few weeks…

forrester logo

Intuit Honored with Groundswell Awards

Intuit is, and always will be, a company focused on innovation, born from truly knowing our customers. Fostering a culture…

9-29-2011 2-21-25 PM

Mobile commerce catches ‘Fire’

As Intuit CEO Brad Smith pointed out in a recent Forbes interview, ”there are roughly 6 billion people in the world, 2…

9-21-2011 3-49-16 PM

Intuit’s Unique Approach to Mobile Development

For 28 years, customer driven innovation and design for delight have been the bedrock of Intuit’s approach to understanding customers’ most important…

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It’s all about the ecosystem

Much has been made about the rise of new media devices and what’s being dubbed “The Post PC Era.” Indeed,…

brick phone

Back to the Future: Mobile in 1984

Every Sunday, Fortune Magazine publishes a “classic” article from their archives and takes readers on a tour of some of…

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5 Lessons for Tablet Development

According to Forrester analyst Sarah Rotman Epps: “Tablets, such as the Apple iPad, are disrupting business for product strategists from software,…

6-23-2011 2-41-14 PM

Experiential Glue: Mobile

There has been no shortage of chatter about mobile these days, from the launch of Google’s mobile wallet offering to…

"Help us keep rabbits out by closing the gates."

Walled Gardens, Open Platforms and Rabbits

Earlier last week, the Intuit Partner Platform announced Intuit Anywhere, another critical step in the journey to create an open platform connecting the…

brick phone

Twins: Innovation and Customer Delight

James Manyika, director of the McKinsey Global Institute published a thought provoking article this week titled, Translating innovation into US…

5-18-2011 12-30-32 PM

Are PCs Passé?

The short answer is not yet- but that also depends on where you’re located and your motivations for using a…

110 Million Entrepreneurs

Pretty impressive number, no? According to recent survey work by the Global Entrepreneurship Monitor (GEM) in 2010 there were 110 million…

5-6-2011 5-34-35 PM

RIP Billfold, We Hardly Knew You?

Sometimes all it takes is a visual to put things into perspective. Thanks to a Tweet from Guy Kawasaki I stumbled…

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Celent: Tablets and Banking

There are a lot of reasons to love Jacob Jegher‘s latest post, Tablet Wars: Online/Mobile Banking Will Never be The…